UGC ads, the ones that look like a real person filmed themselves talking about a product, are the format that's working right now. The catch has always been making them: you need creators, a brief, a shoot, edits, and a few hundred dollars per video. Creatify collapses that into a few minutes. You give it your product, its AI agent researches what's winning in your niche, writes the script, casts an avatar, and produces the video. Here's the link and exactly how to use it.

The link: creatify.ai. Click "Create your First Ad" to start.

What Creatify actually is

It's an AI ad generator built for one thing: ads that convert. The piece that makes it feel different is the Creatify Agent (launched in 2026), trained on millions of real ads and the spend behind them. So it isn't guessing at what a good ad looks like. It researches your competitors, picks the hook, writes the script, casts an AI avatar from a library of 1,500+ (or builds a custom one), generates the video, and hands you platform-ready cuts for TikTok, Reels, and Meta. You stay in the driver's seat the whole time and just approve or redirect.

The walkthrough

1. Give it your product

Go to creatify.ai and click Create your First Ad. Hand the agent either a clean photo of your product or your product page URL. The cleaner the input, the better the output, so use a sharp, well-lit shot or a product page that actually describes what it does.

2. Ask it to do the research

This is the part people skip and shouldn't. Ask the agent to find what's working in your niche. It'll come back with real examples of ads that went viral and, more useful, why they did: the hook, the angle, the pacing. That breakdown is worth the subscription on its own. It tells you what to make before you make it.

3. Let it write the script and build the scenes

Now tell it to write the script and create the scenes for your product, based on what it just found. It writes ad copy meant to convert, casts an avatar, and lays out the shots. You'll get something like a real creator talking through your product, ending on a clean line about the result. You're not staring at a blank timeline. You're reviewing a first draft.

4. Approve, or tell it what to change

If it's good, approve it and it renders the video. If a scene is off, just say so in plain English ("make the second clip show the texture up close," "swap the avatar for someone younger," "tighten the intro"). It regenerates with the rest of the video staying consistent, so you're not rebuilding from scratch every time. One conversation can spin out a dozen variations to test.

Tips that make the difference

  • Start with a clean product photo or a real product page. Garbage in, garbage out applies hard here.
  • Lean on the competitor research. Don't just generate, ask it why the winning ads won and build around that.
  • Rewrite the script in your real voice. The AI draft is a strong start, but a few human edits are what stop it from sounding like an ad.
  • Make variants, then let the numbers pick. The whole point is volume. Generate several hooks and run the one that performs.

One honest note

This is genuinely fast and cheap, and the quality is good enough to run. But fast and cheap is exactly why you should still review before you put money behind it. Watch the full video, read every word on screen, and make sure the claims about your product are actually true. AI will happily write "absorbs instantly" whether or not it does. And if you're running these as paid ads, check the platform's rules on disclosing AI or sponsored content where it applies. Use it to move faster, not to skip the part where a human checks the work.

The old bottleneck for UGC was production: finding creators, shooting, editing. That bottleneck is mostly gone. Which means the thing that actually decides if your ad works is back to being the only thing that ever mattered, the offer and the hook.

Pick your best product, give Creatify a clean photo of it, and make one ad tonight. The first time a finished, postable UGC video comes back in a few minutes, you'll see why this format is about to get a lot more crowded.
– Anir

If this is the kind of AI thinking you want working on your own business, apply to work with me. And to catch the next breakdown, join the newsletter.